While it is often assumed that the active component of such exposure interventions is the re- peated tasting of the food, and the ‘learned safety’ that results from this (Kalat & Rozin, 1973; Rozin, 1976), the act of tasting is not an isolated sensory experience as it also provides exposure to the food’s non-taste sensory qualities. That is, when a food is offered to a child to eat, the child is exposed to the sight of the food, its smell and its texture as the food is handled; he or she may also hear the name of the food. If they taste it, they additionally experience the texture of the food in the mouth and the sound it makes as it is chewed. Familiarity with these non-taste sensory properties of a food may play some part in the positive effects that result from repeated tasting.