Final broiler performance and profitability are dependent upon attention to detail throughout the entire
production process. This involves good management of healthy parent stock, careful hatchery practice, and
efficient delivery of chicks which are of good quality and uniformity.
Chick quality results from the interaction between parent stock management, parental health and nutrition,
and incubation management. A good quality chick, if managed correctly, provides a good foundation for
future broiler performance.