Responsible for the company’s new media strategy and implementation
Responsible for the company’s websites content management, improve web traffic and lead generation
Devise and deliver integrated digital marketing and communications plans and campaigns
Regular monitoring of the social media,judge the market trend, and be able to advise the solutions
Use the latest digital tools and innovative technology to promote the products and brands on social media
Manage various online marketing campaigns such as viral marketing, SEM, SEO, social media optimization
Maintain good relations with the customers through social media
Ensure consistency of brand messages and across all digital marketing and communications channels and channel integration
Develop effective and innovative content for the social media channels to reach agreed growth and engagement targets including monitoring, reporting and content generation
Agency liaison including creative and digital agencies, email providers, media buyers