While Thais have a soft spot for charity and often make donations to schools, hospitals and temples, the painful reality is that such good hardly ever transpires into sustainable and effective outcomes for those they want to help in the long term.
This gap between good intentions and sustainable social benefit can be bridged if people adopt commercial approaches to charity, said Apirak Kosayodhin, a former Bangkok governor.
Speaking at Asia-Europe Social Enterprise day in Hanoi, Mr Apirak said a combination of a good heart, a social mind, good management skills and the spirit of entrepreneurship and innovation will help accelerate the process toward better standards of living.
While Thais have a soft spot for charity and often make donations to schools, hospitals and temples, the painful reality is that such good hardly ever transpires into sustainable and effective outcomes for those they want to help in the long term.
This gap between good intentions and sustainable social benefit can be bridged if people adopt commercial approaches to charity, said Apirak Kosayodhin, a former Bangkok governor.
Speaking at Asia-Europe Social Enterprise day in Hanoi, Mr Apirak said a combination of a good heart, a social mind, good management skills and the spirit of entrepreneurship and innovation will help accelerate the process toward better standards of living.
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