It won three Siren Awards, run by Commercial Radio Australia, including the Gold Siren for best advertisement of the year and Silver Sirens for the best song and best campaign.[33][34]
The public service announcement was awarded the Grand Trophy in the 2013 New York Festivals International Advertising Awards.[35]
In June 2013, the campaign clip won the Integrated Grand Prix at the Cannes Lions International Festival of Creativity,[36] and overall, won five Grand Prix awards, 18 Gold Lions, three Silver Lions, and two Bronze Lions, which was the most for the campaign in the festival's history.[37]