You know what's sucky about regular flashlights? They only come in two colors: white or that yellowish-white that reminds us of the teeth of an avid coffee drinker. What fun is that kind of flashlight? We'll answer that: NO FUN AT ALL. You know what is fun? Using the Multi-Color LED Flashlight to cast a sickly green glow over your face while telling a zombie story around a campfire. No campfire? Make a fake one with the orange light!
This is how Think Geek starts the product description of an LED Flashlight:
Read more: http://www.shopify.com/blog/8211159-9-simple-ways-to-write-product-descriptions-that-sell#ixzz2l5CVc4Dp
When it comes to writing your own product descriptions, start by imagining your ideal buyer.