Air catering in India
The boom in air travel in India is adding a new fizz to in-flight catering business.Last year,around 17 million people flew domestic airlines and around 8.8 million passengers took to the international skies-an indication of the size of the on-board meal market.Conservatively estimated,the meal uplift business is worth is worth Rs.160-170 cores.Market sources say if traffic grows by 20% this year the in-flight meal business should grow correspondingly.Besides,the entry of domestic airlines into intercontinental routes may force caterer to become more innovative