In the Asia/Pacific region, we are expecting further significant increases—concentrated in China and India—following pleasing sales growth in 2014. In Japan, however, our piston business will not receive any growth impetus despite the major devaluation of the Japanese yen. Owing to this very positive overall business development, we will again make a disproportionately high level of investment in Asia in 2015. A key task for the Indian production plants is to achieve a sustained positive result.
RESEARCH AND DEVELOPMENT
Our research and development activities will continue to focus on products with high CO2 savings potential. Only by developing technically demanding products can we achieve economic success in a market that is subject to heavy price pressure.
PURCHASING
We will continue to improve our supplier management, including quality assurance for our purchased parts. In addition, we believe there is potential in globally coordinated procurement of machines and tools.
In the Asia/Pacific region, we are expecting further significant increases—concentrated in China and India—following pleasing sales growth in 2014. In Japan, however, our piston business will not receive any growth impetus despite the major devaluation of the Japanese yen. Owing to this very positive overall business development, we will again make a disproportionately high level of investment in Asia in 2015. A key task for the Indian production plants is to achieve a sustained positive result. RESEARCH AND DEVELOPMENTOur research and development activities will continue to focus on products with high CO2 savings potential. Only by developing technically demanding products can we achieve economic success in a market that is subject to heavy price pressure. PURCHASINGWe will continue to improve our supplier management, including quality assurance for our purchased parts. In addition, we believe there is potential in globally coordinated procurement of machines and tools.
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