Finally, leadership interacts with, and changes as a result of, context and societal culture. Researchers have tended to pay more heed to the relationship between context or situation and leadership than they have to the association between leadership and societal culture; the latter has resulted in researchers and commentators in the field standing accused of ethno-centricity, claiming findings and implications for their studies far beyond their sampling boundaries. The relationship between leadership and societal culture – cross-cultural leadership – is an important future direction in which the field needs to grow