Level One: Economic Responsibility
Pear Products was not always known for stellar socially-responsible programs. In fact, the early years found the company struggling to just survive. The first level of corporate social responsibility begins with economic responsibility, which focuses on a company's obligation to fulfill consumers' needs with products and services.
In addition, a company has a duty to provide the goods and services at a fair price and produce a profit. Pear Products initial foray into the technology industry was a difficult one, as many consumers did not trust their proprietary operating systems and futuristic-looking products. The company could not be tasked with helping society when they could barely help themselves make a profit.