“Messages through which corporations hope to shape employee behaviour and effect change through explicit (clear) statements of desired behaviour” (Steven 1994)
“statements of norms and beliefs of an organization” (McDonald and Zepp 1989)
“an attempt to purposively influence or control the ethical dimensions of members’ organizational behaviour” (Cassell et al. 1997)
“a systematized set of standards and principles that defines ethical behaviour appropriate for a profession. The standards and principles are determined by moral values” (Ray 2000)