Digital Dynamics
Situation:
After three years as a successful Web design firm in Southern California, Digital
Dynamics has decided to add two new business ventures: a group that specializes in
supplying qualified employees to high-tech firms and a training division that offers
online courses in advanced Web design and e-commerce skills. As a senior systems analyst,
you have been asked to study the situation and make recommendations.
1. Should Digital Dynamics adopt ERP? What specific advantages would ERP offer?
2. How could the concept of supply chain management apply to a company’s
service-based division? Provide some specific suggestions.
3. Should Digital Dynamics use separate portals for employees, customers,
and suppliers?
4. Is the experience of other companies relevant? Use the Internet to locate examples
of Web-based firms that offer personnel services and technical training. How
would you evaluate the Web sites you visited? What specific features impressed
you favorably or unfavorably?