After MAMAFAKA and the MR. HELLYEAH! character had achieved widespread success and critical acclaim, Tum had been commissioned to collaborate with numerous brands such as Vespa x MAMAFAKA, Converse x MAMAFAKA limited edition, Adidas, Vans, Incase, and many others. Furthermore, he even had his solo exhibition showcasing his artwork as MAMAFAKA at Mellow Restaurant & Bar in Thonglor, making him to become the most sought-after artist. Everywhere you look, you would see his work being used in art exhibitions, press conference parties, new fashion collections, and many other social events. Thus, 2012-2013 was his golden year, and everyone in the Thai creative industry all accepted that MAMAFAKA had reached the highest point that none of the street artists before him could achieve. As well as in other artists’ perspective, MAMAFAKA was the only one who could achieve great success both in the art and commercial industry, which was definitely hard to find. MAMAFAKA’s image became an important inspiration to the younger generation of illustrators, graphic designers, and even street artists. “MAMAFAKA” became the idol in achieving and pushing oneself in getting his dream and success for teenagers that was accessible and not too out of reach.