Conversely, the slowest-growing spending category over the same period will be alcoholic beverages and tobacco. Drinking is not popular for religious reasons in predominantly Muslim Indonesia, while increasing concerns for health will also dissuade consumers from further
spending on this category. Additionally, a ban on small retailers selling alcoholic beverages that came into effect in April 2015, as well as proposals by Islamic parties to outlaw alcohol sales altogether, indicates that conservative forces in the country are pushing back against alcohol consumption, with a knock-on effect on this consumer spending category.
Conversely, the slowest-growing spending category over the same period will be alcoholic beverages and tobacco. Drinking is not popular for religious reasons in predominantly Muslim Indonesia, while increasing concerns for health will also dissuade consumers from furtherspending on this category. Additionally, a ban on small retailers selling alcoholic beverages that came into effect in April 2015, as well as proposals by Islamic parties to outlaw alcohol sales altogether, indicates that conservative forces in the country are pushing back against alcohol consumption, with a knock-on effect on this consumer spending category.
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