Information technology (IT) continues to play a key role in the creation and exploitation
of opportunities for innovative competitive strategy. This Special Section
of Journal of Management Information Systems presents research that explores new
interactions between technology and competitive strategy, offering both new strategies
and new analyses of strategies that have previously been proposed. Its coverage is quite
broad, including, for example, the future of advertising and innovative online business
models, and investments in medical imaging technologies for health-care organizations.
It also includes research on personalization strategies in e‑commerce and information
security for Internet users. Other research explores how firms go about making IT investment
decisions when there is significant uncertainty regarding the business value
of emerging technologies. Two papers explore making outsourcing decisions.
Eric K. Clemons’s paper on “Business Models for Monetizing Internet Applications
and Web Sites: Experience, Theory, and Predictions” opens this Special Section. During
the past several years, the author has explored the diminishing role of advertising as a
revenue generator for online enterprises and the need for alternative online business
Information technology (IT) continues to play a key role in the creation and exploitationof opportunities for innovative competitive strategy. This Special Sectionof Journal of Management Information Systems presents research that explores newinteractions between technology and competitive strategy, offering both new strategiesand new analyses of strategies that have previously been proposed. Its coverage is quitebroad, including, for example, the future of advertising and innovative online businessmodels, and investments in medical imaging technologies for health-care organizations.It also includes research on personalization strategies in e‑commerce and informationsecurity for Internet users. Other research explores how firms go about making IT investmentdecisions when there is significant uncertainty regarding the business valueof emerging technologies. Two papers explore making outsourcing decisions.Eric K. Clemons’s paper on “Business Models for Monetizing Internet Applicationsand Web Sites: Experience, Theory, and Predictions” opens this Special Section. Duringthe past several years, the author has explored the diminishing role of advertising as arevenue generator for online enterprises and the need for alternative online business
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