The local government in Hoi An has recently adopted a number of strategies to manage and mitigate the negative impacts of tourism on heritage assets.
These strategies have included: Enacting regulations to restrict circulation of vehicles in parts • of the old quarter of Hoi An during certain times of the day, so as to reduce traffic, noise and air pollution.15 Encouraging development, such as hotel construction, to • move outside the historic centre of Hoi An, in order to reduce crowding and take pressure off heritage assets. Organizing heritage conservation awareness-raising • programmes for local people and tourists, including: Producing heritage education material on CDs to distribute to schools. Undertaking heritage education for young people in Hoi An, including students in 13 secondary schools and staff in hotels and restaurants. Integrating cultural heritage education into the curriculum of city schools by the Hoi An Education and Training Department in order to provide basic knowledge on heritage values, instill pride in cultural heritage and promote polite behaviour when meeting tourists. In addition, students have participated in fun competitions related to the status of Hoi An as a World Heritage Site in order to increase their knowledge. Organizing school tours to museums and heritage buildings. Encouraging skills training in traditional crafts in Kim Bong and Thanh Ha villages. Providing training and loans to poor families in order to develop necessary skills required in tourism-related jobs.
B.