Findings – Explanation is given of when the use of different negotiation strategies can be considered
expedient in different relational settings, pairing a distributive negotiation strategy with arm’s length
relationships, while integrative negotiation strategies remain a more ambiguous exercise. Valuable
insight concerning the impact of different negotiation strategies on the negotiation setting are
advanced, which, in turn, leads to a questioning of previous research conclusions regarding
the application of distributive negotiation strategies in strategic partnerships. The reason for such
questioning is due to a limited focal perspective applied in previous research on negotiations in SCM.