How are academic librarians making their patrons aware of ebook options? An afternoon panel at yesterday’s LJ’s and School Library Journal’s virtual summit, “Ebooks: The New Normal,” tackled just that
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The panel, moderated by Josh Hadro, LJ’s executive editor, digital products, focused on the ways that academic libraries are making ebooks accessible and useful to higher-ed students—and some of the questions that arise from such marketing. As LJ’s and SLJ’s just-released 2011 Ebook Penetration & Use in U.S. Libraries Survey, shows, 95 percent of academic libraries now offer ebooks, and the number of ebooks in their collections increased by 93 percent in the past year. It’s unsurprising, then, that ebook promotion is on many academic librarians’ minds