So far the data has shown that in-flight caterers are not markedly innovative in comparison with airlines and suppliers. TYPE OF DEVELOPMENT AIRLINES % MANUFACTURER% New Product Development (NPD) 25% 70% New Service Development (NSD) 75% 20% New Process development (NPD) 11% 45%
" BIBLIOGRAPHY
o Industry Progress in Hospitality and Tourism
o Research 3(4) 283-294
o Food and beverage management (3rd edition), Oxford, Butterworth Heinemann
o International flight Catering Association (IFCA), in-flight catering: student fact sheet.
o Typically, innovation is divided into three types of process:
o New product development (NPD)
o New service development (NSD)
o Process development (PD)
o The type of innovation initiated by each stakeholder