A key part of this study is to arrive at a research framework
with testable hypotheses for future research. A large scale validation
of our framework in the context of India could be the next
logical step. Other theories such as natural resource based view of
the firm can also be tested in the context of India. Single industry
studies such as firms in the auto-industry, textile industry and
electronics study can separately studied as they represent those
industries in India in which the environmental pressures and
the need to cope against those pressures are at the highest level.
Also, specific studies that examine the family business context
(see Jayaram et al., 2014) or small and medium enterprises in India
on the topic of green supply chains could be pursued. Also, the
stage in the supply chain can be an important context to study
(see Kumar and Chandrakar, 2012), Finally, comparisons of emerging
studies in India, China and Brazil can be used in a cross
national synthesis of studies that examine sustainability issues in
those contexts.