It's about chicken and egg, BigC or Tesco. Many times Tesco did adjust but we didn't.
This time, we are not only increase price before Tesco but also decrease one SKU before them as well.
The most important is to fix the price structure. If you look into detail their is not possible
SKU which normal price is too high -----> we are losing market share.
SKU which normal price is too low ------> we are losing our profit.
Please kindly adjust our normal price as requested. If Tesco didn't follow, please let me know.
My buyer will collect compensation from supplier.