Publishers are concerned that ebooks represent the single biggest threat to the future of the printed page. There have even been gloomy predictions that the production of newspapers and magazines could eventually be halved. As prices of ebook reader gradually drop it seems certain that more and more people will convert to cyber reading. The company in question say that they aim to have every printed book in the world available for instant download,assisted by the new state-of-the-art ebook readers. But it seems unlikely that the paper book will disappear altogether. We are simply begin offered a wider variety of ways to enjoy our reading experience.