which offer specialist advice and support to social
enterprises. After piloting the interview guide, a
range of databases including the Social
Entrepreneurs Scotland (SENSCOT) mailing list
and the Voluntary Sector Workplace Survey, as
well as introductions and contacts provided by the
School for Social Entrepreneurs, The Big Issue and
specialist development agencies were used to
identify 80 individuals willing to participate in the
study. Given these decisions, the sampling
approach used could be described as “purposive”,
that is, participating firms were selected because
they were identified as being “rich” in data about
which the study was interested (Easterby-Smith
et al., 1991; Patton, 1987). As purposive sampling
is appropriate when the aim of research is to
generate an understanding of an under-researched
topic rather than confirm or refute hypotheses, it
was identified as appropriate for identifying
which offer specialist advice and support to socialenterprises. After piloting the interview guide, arange of databases including the SocialEntrepreneurs Scotland (SENSCOT) mailing listand the Voluntary Sector Workplace Survey, aswell as introductions and contacts provided by theSchool for Social Entrepreneurs, The Big Issue andspecialist development agencies were used toidentify 80 individuals willing to participate in thestudy. Given these decisions, the samplingapproach used could be described as “purposive”,that is, participating firms were selected becausethey were identified as being “rich” in data aboutwhich the study was interested (Easterby-Smithet al., 1991; Patton, 1987). As purposive samplingis appropriate when the aim of research is togenerate an understanding of an under-researchedtopic rather than confirm or refute hypotheses, itwas identified as appropriate for identifying
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