Using videos in teaching is not new. They date back to prehistoric times when cave
instructors used 16mm projectors to show cave students examples of insurance company
marketing commercials in business courses. Now even DVD players are history. So what’s
new? There are changes in four areas: (a) the variety of video formats, (b) the ease with
which the technology can facilitate their application in the classroom, (c) the number of
video techniques an instructor can use, and (d) the research on multimedia learning that
provides the theoretical and empirical support for their use as an effective teaching tool. A
PC or Mac and LCD projector with speakers can easily embed video clips for a PowerPoint®
presentation on virtually any topic.