A particular feature of entrepreneurship is that it offers individuals the opportunity to create their own employment. The massive downsizing in government and industry has resulted in few jobs for young people coming out of colleges and universities. As with David Channing, they may be inspired to find their own niche in the world by starting their own enterprise, funded perhaps by their comparatively wealthy “baby boomer” parents. This path may also be an option for those being forced to retire from the labour force, yet who have a life expectancy at age 65 twice what it was a generation ago. It is in this sense that entrepreneurship offers an alternative life career to society and the opportunity to bring further value improvements to the community.