Early 20th Century: Enzo Ferrari, Test Driver and Racer
The company's founder, Enzo Ferrari, was born in 1898 in Modena, Italy, to a lower-middle-class family. Lacking a formal education, he was given the job of shoeing horses for the Italian Army during World War I. After the war, he traveled to Turin and applied for work at Fiat, already one of the most prominent automobile manufacturers in Europe. Unceremoniously rejected, Ferrari nurtured a grudge against Fiat that developed into a driving ambition. Determined to break into the automotive industry, Ferrari began to frequent the bars and cafes around Turin where famous race car drivers sought their entertainment. In one of these bars Ferrari met Ugo Sivocci, a test driver for a new automobile manufacturer named Costruzioni Meccaniche Nazionalia (CMN). Sivocci hired Ferrari as his assistant and the young man competed in his first race in October 1919.
Read more: http://www.referenceforbusiness.com/history2/66/Ferrari-S-p-A.html#ixzz3DUAatvem
Early 20th Century: Enzo Ferrari, Test Driver and Racer
The company's founder, Enzo Ferrari, was born in 1898 in Modena, Italy, to a lower-middle-class family. Lacking a formal education, he was given the job of shoeing horses for the Italian Army during World War I. After the war, he traveled to Turin and applied for work at Fiat, already one of the most prominent automobile manufacturers in Europe. Unceremoniously rejected, Ferrari nurtured a grudge against Fiat that developed into a driving ambition. Determined to break into the automotive industry, Ferrari began to frequent the bars and cafes around Turin where famous race car drivers sought their entertainment. In one of these bars Ferrari met Ugo Sivocci, a test driver for a new automobile manufacturer named Costruzioni Meccaniche Nazionalia (CMN). Sivocci hired Ferrari as his assistant and the young man competed in his first race in October 1919.
Read more: http://www.referenceforbusiness.com/history2/66/Ferrari-S-p-A.html#ixzz3DUAatvem
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