'Flappy Bird' stops flapping
Vietnamese game maker Dong Nguyen has tasted success and he didn't like it.
His simple, frustrating but addictive smartphone game 'Flappy Bird' quickly became the most downloaded game on both the Apple App Store and the Google Play Store late last month.
All users need to do is tap their screens to keep a clumsy on-screen bird flying through a never-ending series of pipes until, inevitably, it crashes. For many players, it created an unrelenting desire to keep their bird in the air for longer and longer periods of time.
With more than 50 million downloads, Dong's little game was reportedly earning him $50,000 (1.6 million baht) a day in advertising revenue.
But it was also gaining him something he definitely didn't want: attention.