In E-Business and E-Commerce Management we will explore approaches managers can use
to assess the relevance of different e-business opportunities and then devise and implement
strategies to exploit these opportunities. We will also study how to manage more practical
risks such as delivering a satisfactory service quality, maintaining customer privacy and
managing security. We introduce some of the opportunities and risks later in this chapter.
In this chapter we start by introducing the scope of e-business and e-commerce. Then we