Finally, there is the observation that there product opportunities awaiting the entrepreneur who will spot them. Vesper makes the observation “The elements that combine to make an opportunity may have all been present well before discovery or way ony have come together recently. An opportunity may lie quietly awaiting discovery, like the message in a code… or a story waiting to be written.” Some expels include:
.hot-air corn poppers
.fibreglass skis
.smart card
.tamegochi, the cyber pet