Social media type. Social media types were categorized based on the definition of social media,30 though the researchers applied loosened criteria so as to include earlier forms (e.g., discussion boards, personal home pages, and instant messaging). As compared to current social media platforms featuring Web 2.0 (e.g., Adobe Flash and RSS) and user-generated content, the earlier forms also have tools that enable users to develop and distribute web content (e.g., news and photos). However, they are limited in terms of social interaction. Employing this broader definition of social media, the study traces the evolution of social media research over the years. This study used open coding, resulting in the identification of twenty-tow social media types at the conclusion of coding.
Social media type. Social media types were categorized based on the definition of social media,30 though the researchers applied loosened criteria so as to include earlier forms (e.g., discussion boards, personal home pages, and instant messaging). As compared to current social media platforms featuring Web 2.0 (e.g., Adobe Flash and RSS) and user-generated content, the earlier forms also have tools that enable users to develop and distribute web content (e.g., news and photos). However, they are limited in terms of social interaction. Employing this broader definition of social media, the study traces the evolution of social media research over the years. This study used open coding, resulting in the identification of twenty-tow social media types at the conclusion of coding.
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