Beyond Dubai
As Emirates continued expanding its network to more distant destinations, industry analysts wondered whether the airline should rethink its mega-hub model. Forecasts showed strong continued growth for trans-Pacific routes between Australasia and the Americas, a market that Emirates could enter. The trans-Atlantic market was also a lucrative prize that Emirates had already begun to tap: with its Dubai-Milan-New York flight Emirates had become the top carrier between New York and Milan, a success it could potentially replicate in other large European markets subject to regulatory approval.