Haden is responsible for directing the company’s sales efforts in the United States and Canada.The sales department includes internal sales coordinators, dealer-support staff, training and a national field sales force. Haden joined Broderbund in 1985 and was promoted to vice president in 1987. Prior to joining Broderbund, Haden was the vice presidentof sales for Concentric Data Systems, lnc. Haden holds a B.A. in political science from American University in Washington,D.C.