do you think the nature of comvita product has shape its approach to entering new market? how much?
As part of the company's growth strategy it has been diversifying into other areas of the natural health products market.
Comvita's core line of products is focussed around the natural healing properties and antibacterial benefits of manuka honey, bee propolis, and bee pollen. The range of products continues to expand through a strong focus on product innovation and a commitment to research and development.