Results
Sample description
Respondents ranged from 16 to 68 years old (mean = 35 years) and were predominantly (96%)
male. The majority were UK residents, though 18% came from other European nations and 14%
from North America (14%).
Seventy-one percent of respondents joined MyFC before the plan to purchase EUFC was
announced in November 2007, though just 23 (4.6%) were EUFC fans before the club was