Concern for “culturally sensitive” research and intervention in HIV/AIDS care and prevention has been strong from the early days of the epidemic (e.g., Mays & Cochran, 1988). This has followed from an assumption that behavior is shaped by culture and that interventions will be more effective if they reflect the specific cultural contexts where behavior occurs. Culture is usually considered in terms of shared and predictable patterns of behavior, however, the range of behaviors that are considered (e.g., overt behavior, cognition, organizational behavior, products of behavior) varies widely by definition (Harris, 1999). HIV research has emphasized cultural norms (i.e., shared values, rules, and expectancies), in part because of their importance in theoretical models such as the Theory of Reasoned Action (Fishbein & Azjen, 1975). Unfortunately, practical factors such as publication space often limit the discussion of cultural norms and the social dynamics which influence them.