In conclusion, Shan businesses need to consider investment in quality control, standard sizing,
pricing and efficient marketing systems so that they can sell goods to a range of customers from
local shoppers to hand-made items of high quality for discerning buyers, including wealthy
tourists. This has already happened in Thailand, Laos, Indonesia and Cambodia where they aim
to cater to all levels of the market. Dedicated designers ensure that their products are a testimony
to the creativity of local people and are recognised internationally