Lawrence F . Bailey is a Chartered Psychologist and Fellow of the Market Research Society . After a period of work in the telecommunications industry, and postgraduate research in psychology, he began his market research career at the Schlackman Organisation in 1977 . Specialising in qualitative work, Lawrence spent 33 years in market research, overlapping a late-career decade in lecturing at Leeds Business School, ending in August
2012 . He now pursues an active retirement, in offering training and coaching on an ad hoc basis