From less technical point of view, Talmadge McLaurin, Publisher of Florist’s Review, presented a design
seminar highlighting the latest design trends. Finally, Chris Beytes from GrowerTalks magazine lead a panel
discussion with 4 major retailers or flower wholesalers that highlighted purchasing trends from the point of
view of large floral buyers.
What’s next? Presumably, “we” can do it again next year. What is needed is a renewed effort from exporters
and others in the US industry to get “your customers” there to see new varieties and to become inspired. See
you in 2011!