1.Come up with a new business idea.
Grading criteria: 1. Novelty 2. Is it realistic? 3. Is it competitive?
2. Conduct a market research Swot analysis, slide 4:9).
Grading criteria: Quality of analysis.
3. Write up a detailed business plan that describes your business model (slides 2:5-14).
Grading criteria: Quality of research, quality of competitive advantages, implementation plan.
4.Design a website fr your business. No funcionaliy required.
Grading criteria: originality, creativity.