The first type of transaction corresponds to a commodity view of logistics services where
parties adopt a transaction view (short-term relationship) even if it possibly implies some repetitive
expeditions. For example, on on-line freight platforms, customers specify their order
(quantity, origins and destination, time constraints), ask for the best quotation and conclude
their contract on-line. In fact, after a much publicized start-up, it seems that most of these
marketplaces are not viable for many reasons including mistrust of customers, nonparticipation
of logistics providers, legal issues, technical issues
The first type of transaction corresponds to a commodity view of logistics services whereparties adopt a transaction view (short-term relationship) even if it possibly implies some repetitiveexpeditions. For example, on on-line freight platforms, customers specify their order(quantity, origins and destination, time constraints), ask for the best quotation and concludetheir contract on-line. In fact, after a much publicized start-up, it seems that most of thesemarketplaces are not viable for many reasons including mistrust of customers, nonparticipationof logistics providers, legal issues, technical issues
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