The popularity
and consumption of poultry meat has been increasing
in recent years. Poultry meat consumption, particularly in
developing countries, is projected to grow by 38% by 2019
compared with the consumption from 2007–2009 (Bett
et al. 2013). The reasons for the increasing popularity and
consumption of poultry meat include its high nutritional
value, low fat content and relatively low cost of production
(which results in a low selling price) (Rimal 2005; Chouliara
et al. 2007).