While the term “local” food is commonly used,
there are no standards in the United States defiing
it. When asked to use political boundaries, consumers generally defie the term as food grown within
a county or neighboring counties, or within a state
(Wilkins et al.1996; Harris et al. 2000). Because
consumers generally defie “local” in terms smaller
than their state, state labels are not a good proxy
for local food, particularly given that many of the
state campaigns are targeted to consumers in other
states.