Media strategy and specific areas May be regarded as toys for big business, with annual advertising budget of several tens to hundreds of millions of customers who are very dispersed. But for small business Or retail space for customers with limited space, then. The use of advertising space is only the beginning of the modern market. And also the training of store managers in each area, try to plan marketing decisions placement. Without waiting for a decision from the central slow and may not fully understand the intelligence in the area.