Conceived To Make What We Sell Vs. Sell What We Make
The Concept of the Right Product, in the Right Place, at the Right Time, for the Right Price
Pioneered New Style of Quick, Custom-Made Retailing—”Cheap Chic” or “Retail at the Speed of Fashion”
Cutting Edge Design; Multiple Inputs
Live Collections designed, sourced, manufactured, distributed, sold in 2 weeks
State of the Art Factory and Logistics
Store Fronts and Location are Medium
Geographic Price Policy
Speed, Customization, Information Technology
Continuous Exchange of Data from stores to multilingual design, mfg, operations staff
Key to Growth: Finding the Right People with Right Mindset
Copyright 2010 - Roula Jannoun- BAU