Hypothesis H2a. Companies adopting a full internal integration strategy (Option 4) will
have the highest levels of external integration.
Hypothesis H2b. Companies adopting either a Logistics-Production (Option 2) or a
Logistics-Marketing (Option 3) integration strategy will have medium levels of external
integration.
Hypothesis H2c. Companies adopting a low internal integration strategy (Option 1) will
have the lowest levels of external integration.