Andrew, this is a bit of desperation in trying to make numbers. Please stop trying to say it's from other sources. We hv it in our office. It's up to you guys if you want to trash the brand. If you guys are powerless at this time due to changes I understand well and I will no longer pester you. When there is allot of back stabbing behind that some key optical account are not buying from lux don't blame us they are not buying from us either. Get the fact straight that in the optical industry they can see the same prices in the internet. Lux also picked the largest discount chain Top Chareon In doing so no key optical chain is dumb enough to become a sucker because they no well they are dealing with a discounted chain store that is why the don't take oakley not because of h20. Just for your info we have been kicked out of the central department store chain because they are now doing sunglasshut. So all our kiosk are being shut down this month. When prices are way below suggested retail the o store will not be able to survive. Plinkao real estate has been secured for an o store. U need to make a decision I can't tell to hold bcz inc has a freeze on o stores. The contract has to committed and sign.