As success of business depends upon fast sales and repeat order. Every
businessmen therefore, tries to maximum their sales. They are spending money
constantly trying to attract new customers. These days advertising play a very crucial
role in creating demand for a product. Advertisement simply means to tern people’s
attention to a specific thing.
Is it possible to achieve a success, without spending another cent on
advertising? How would you feel if you could build a one to one relationship with each
and every customer to the point where they then become an promoter for your business?
It’s amazing so many companies fail to take advantage of their most important
asset, their customer list. Most small business owners are constantly searching for
ways to attract new customers, when its been proven time and time again that you
can make more money from your present clients than constantly looking for new
business. Hence instead of finding new crowd to popularize your product you should
inform your brand loyal customers to about your new schemes and ideas. As a
advertisement made to increase loyalty of your present customer will spread his loyalty
among others like plague.
Advertising is a way to make known, inform the public, call attention to oneself or
business, praise the good qualities of a product, business, or service — all in order to
promote sales. This is done through an advertisement, which is a public notice or
announcement, as in a newspaper or magazine, over the radio, on television or through
internet.