BANGKOK, Oct. 23, 2014 /PRNewsire/ -- Panellists and delegates attending the 7th Asia for Asia Summit on 30 September 2014 in Bangkok agreed in consensus on five key trends identified as crucial to success in the business events arena in Asia, ranging from ever-increasing demands on business results and sustainability to transformational technology and strategic partnerships.
Organised by the Asian Association of Convention and Visitor Bureaus (AACVB) in collaboration with the Thailand Convention and Exhibition Bureau (TCEB), the 7th Asia for Asia Summit was held in conjunction with the annual ITCMA&CTW 2014 industry tradeshow in Bangkok.
The 7th Asia for Asia Summit was organised with the main objective of providing a platform for new generation MICE practitioners to discuss business events trends, which have been widely acknowledged by world leading business events associations, whether the trends suit well with Asian demand and to identify the real trend of Asian business events industry. The summit addressed issues, such as; whether the future trend applicable with Asian customers and Asian needs; the real factors that influence young managements' decision in organising an event; and what MICE professional should offer to attract clients from Asia.
Mr Nopparat Maythaveekulchai, president of TCEB, said that, "TCEB has a strong and collaborative relationship with AACVB and Thailand has been an enthusiastic contributor since its founding more than 30 years ago. We were association president for four consecutive years from 2008-2011, and initiated projects – such as this Asia for Asia Forum -- designed to be beneficial to the advancement of the regional business events industry.