Activity 1 : answer some qusetions.
1.What is advertising?
Ans : advertising is a way to make people turn to be interested in products or services.
2.Why do products need advertising?
Ans : because advertising it make products or services to customer know more.
3.Is the radio the worst medium?
Ans : No Because radio is a good medium to advertise goods or services.
4. what is the different between the newspaper and the radio?
Ans : Advertising in newspapers as advertising. A short text message to write, easy to read, but the ads on the radio, can be done easily because it's a portable media.
5. what is the similarity between the internet and television?
Ans : Internet and television is the most accessible . Because most consumers take the time to surf the internet and watch TV in each us.
6. what are the strong points of the radio?
Ans : People can listen to the radio everywhere because it is a portable medium.
7. Are there any weak points of the newspaper? what?
Ans : Advertising on newspaper advertising will be made into interesting and stand out in front of the newspaper, write the text easier to read.
8. Are there any weak points of the internet? What?
Ans : The Internet is a medium that has audiences around the world. The language is written on the Internet need to understand in reading. To create a Web-based, chai is interesting to visit people.
9. Can you compare the strong &weak points between the newspaper and direct mail?
Ans : Advertising on newspaper to write a message into an attractive and easy-to-read e-mail, but how good a service is promoted harap, selling directly to the customer, because many people may not read newspapers, but he will open a text box in the mail.
10.what kind of media would you like to use for your product? why?
Ans : Advertisements that are used in advertising to conduct affairs as the TVs thun is the medium that most people pay attention, and it is easier to advertise as a medium that most people use.
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