Nike motivates it employees by making them feel as if their work has more in common with Mother Teresa than Henry Ford. Their guiding philosophy has the power to influence, inspire and challenge employees on a daily basis. Nike Corporation global strategy for human resources (HR) is to help unleash this potential across every area of their business by enabling leaders to make great decisions that, in turn, enable Nike’s business growth. Their HR function supports growth goals as partners to their leaders to ensure they evolve the organisation to support all of their brands, ensure operational and functional excellence, and plan the size and cost of their global workforce. Moreover, Nike Corporation challenged employees through group exercises and brainstorming sessions to define how the future could look and how they would get there. Furthermore, employees’ insights during that exercise helped them to shape their business approach to sustainability and employees’ roles in delivering on that. ( Luedicke and Giesler, 2008)
Nike has a lush headquarters, which is not shoving basketball stats down their throats. They also pay them well. Managers are role models who inspire their teams, live the passion of Nike Corporation and promote creative environments for best thinking and work. Nike’s commitment to its workforce includes enabling managers and leaders to be levers for accelerating the company’s growth. They also invest in their leaders by providing learning and development opportunities that teach managers how to amplify their employees’ talent, energy and capabilities. “Being a “talent multiplier” is not about making people work harder, but about engaging them in a way that helps them produce better and more relevant work.” by the senior management of Nike Corporation said. Therefore, to ensure Nike to continue to grow, Nike Corporation is investing significantly in the areas of sustainable talent practices and infrastructure.
Nike celebrates and rewards successful employee results through excellent benefits and rewards. Nike offers competitive total compensation, including benefits that provide employees the opportunity to stay fit, ensure the wellness of their families and create a positive working environment. (Nike report, 2011) As a global company, every geographic location is different, but each provides for variable health coverage, fitness center memberships, time off, retirement savings and more. Total benefits packages depend on position, location and years with the company. The range of benefits available includes:
Health insurance9342841-employee-motivation-business-diagram-management-strategy-concept-chart-illustration
Life and accident insurance
Disability insurance
Retirement savings plan with a company contribution
Employee stock purchase plan (15 percent discount)
Paid vacations and holidays
Paid sabbaticals
Product discounts
Onsite fitness center/fitness discounts
Transportation allowance/discount
Tuition assistance
Within the United States, Nike reviews and shares with employees an annual report card comparing compensation, benefits and other components of total compensation to other leading global companies.